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Bienaime Paris - Vintage Advertising Art
DESCRIPTION
This black and white cosmetics ad from April 1951 is a stylish work of art. It presents the full range of beauty products from Bienaimé, grouped under the name 'Air Jeune', or 'Look Younger' in English. These fashionable luxury products are testament to a period when French citizens were aspirational, emulating styles which had been the reserve of the upper class until recently. This ad is a symbol of popular wealth, bound to represent sophistication and refinement wherever it's displayed. Frame material: anodised aluminium Color: black Glass: "float" At VAA we deploy modern technology to preserve these antique illustrations. The uniquely hard-wearing frames we use are designed in Switzerland; their durability results from the process of anodising. Anodising is a surface treatment which protects and decorates aluminium using an anodic oxidation process. As a result of this, these frames are especially resistant to corrosion and heat, protecting this vintage art from wear and tear. We frame each illustration ourselves in our workshop in Lausanne, Switzerland. The float glass we use is crystal clear with a very flat surface and carefully polished edges. The frames are 32.7 × 42.7cm (12.87″ x 16.81″). The result? We present you with a period illustration- a genuine antique- enclosed by a frame of the highest quality. In this way, we like to think we're bringing modern technology and antique artistry together.
- Illustrator : Bienaimé brand
- This original print was published in a periodical from 1951. We do not sell reproductions.
- Your art comes with a certificate of authenticity.