Paint the town red with these stunning range of Loreal Color Riche Pure Reds. The cosmetics giant has come up with 4 custom made shades to suit all skin tones. Empowered with matte effect, Pure Reds make your lips look sultry and enchantingly red. Tailor-made for every skin-tone Hydrating Texture.

• L'Oreal Paris Pure Reds Color Riche Collection Star Lipsticks

L'Oreal Paris Pure Reds Color Riche Collection Star LipsticksParis