International Exhibition Awarded The Light Heart Lives Long-Irish Proverb Imported from Ireland 100% Whole Grain 16 g or More Per Serving Eat 48 g or More of Whole Grains Daily We've been warming the hearts, minds and souls of the most discriminating oatmeal lovers for over 150 years. Enjoy the all natural, whole grain, goodness of McCann's Irish Oatmeal today. 100% Whole Grain Goodness Soluble fiber from oatmeal, as part of a diet low in saturated fat and cholesterol, may reduce the risk of heart disease. One serving of oatmeal supplies 1 gram of the 3 grams of beta glucan soluble fiber necessary per day to have this effect. Steel Cut Oats are a long standing tradition in Ireland where the rich soil and moist climate produce some of the finest oats in the world. One look tells you that Steel Cut Oats are different. The outer husk is removed from the oat kernel which is then cut into pieces using steel discs. That's it! (No steaming and rolling like conventional oats). The result is a truly distinct flavor and texture that delivers the goodness of unprocessed, 100% whole grain oats. Diet experts and nutritionists are recommending Steel Cut Oats as the perfect start to your morning. A hearty bowl of McCann's Steel Cut Oats, unlike most highly processed breakfast cereals, gives you sustained energy to power you through your morning. Each serving of Steel Cut Oatmeal contains 1 gram of soluble fiber. May the road rise to meet you. May the wind be always at your back. May the sun shine warm upon your face. -Irish BlessingMcCann's Irish Oatmeal